I was on the phone one day with my mom catching up and she mentioned that her friend wanted to surprise her husband with a gift. She wanted to brand his LLC. The name was Ceathair Mic. The wife and I discussed over the phone the history behind the LLC and the inspiration behind it.
She said she wanted to include hints of Irish culture into the brand, and so we looked through different Gaelic and Celtic symbols. These ended up the inspiration for our final logo, which were printed on tee shirts for the whole family.
Momba was a startup that approached me asking for a brand that was light, and inviting. Their one rule was to include the snake. Our end design included their desired vibe, the letter “m”, and the snake.
An iOS app for people who love Vegas. The founder wanted the app to represent Vegas, but not be too cheesy. He wasn’t sure though what styles he liked. After researching different Vegas styles we kept finding ourselves drawn to the vintage imagery.
So we decided to combine the vintage with modern iOS elements.
An application to help learn user patterns on mobile devices. Using the camera on your phone the application creates videos of both the patterns of a participant as well as their facial expressions.
Using the iOS icon template I recreated a lens incorporating the color palette we landed on for brand.
Starting a company with your husband brings fun and interesting challenges! When we started FishSki Provisions we discussed our brand and what it meant to us. We love fishing and skiing, and our products are meant to inspire adventurous living with adventurous flavors. We felt the combination of a wood block inspired inspiration and hand written letters best represented our style, and our voice.
Tinker Art Studio
A dear friend of mine owns an art studio. She wanted to freshen up her brand, so we sat down and discussed what parts of it she loved and wanted to keep, which she wanted to improve, and what parts she was ready to shed.
I took her favorite brand pieces and pulled them together with a full color palette, fonts, and iconography. With these new elements I worked with Christie to find out what sort of templates she needed on an ongoing basis.
I created templates for postcards, one-sheeters, posters, and business cards using Sketch. We then had an evening where I taught Christie how to use Sketch so that she could use her new brand to create any new asset she needed.
Tinker moved recently to a new space where we also had the opportunity to paint a branded mural and add the logo to her welcome counter (help from my husband).
Singer/songwriter Liam O’Brien wanted an icon he could hand out at gigs and start putting on song covers to build a brand. He wanted something unique, small, and easy to recognize.
Local Boulder hair salon RavenWood wanted a brand that represented sophistication and style. They’re symbol is a Raven and they wanted to portray the bird with the name, but they wanted something else to help elevate the brand.
Together we researched other designs, logos, and patterns to identify what caught their eyes. After a few rounds of sketches we landed on a few brand options: big, medium and small quick logos to be displayed on business cards, websites, and walls in their salon.
Created for a design consultant the brand incorporates the “brookie” fish in a playful posture. We tried both a lighter look and feel as well as a more typical professional color palette.